Implantable Medical Device Provider

The client is the creator of the first and only long-term implantable continuous glucose monitoring (CGM) device.
  • Designed, developed and deployed solutions to optimize B2C marketing and sales business processes using Salesforce Marketing and Sales Clouds.
  • Designed solutions to generate more leads using Salesforce Marketing Cloud & Google Analytics and effectively manage an increased sales pipeline while improving conversion rates.
  • Developed 360° Patient engagement lifecycle involving Patient, Healthcare Provider (HCP) & Distributor using Salesforce Sales and Experience Clouds.
  • Implemented solutions to systematically capture HCP Orders via Salesforce Experience Cloud.
  • Deployed SMS Magic solution to send SMS messages to prospects and existing Patients from Salesforce.
  • Integrated Salesforce with external Diabetes Management System (DMS) to sync Patient information with implanted device information.

Key Tangibles

55% jump in lead generation

Over 80% improvement in the quality of data

Seamless integration with sensor activation system and other external systems drastically reduced manual work.

Our Work

We measure our work with our customers' success.

We speak through our work. We do not have sophisticated marketing and sales teams at Bhadia. We have a team of genuinely problem solving technology enthusiasts who draw great satisfaction in solving complex business problems across multiple industries.

Following are descriptions of some projects we executed.